BRANDING • MYLIFE MYSUPER
MyLife MySuper offers a range of Superannuation options.
It's part of range of interrelated financial services.
When we developed the brand, being connected to their members was a key attribute that emerged.
The brand aims to represent that through its connecting forms. An extended branding system further expands on these linear visual qeues to cover a range of topics in a flexible modular system.
SCOPE OF WORK
• Identity Design
• Branding Guidelines
• Digital and print applications
• Formats for brochures and print publications